The biggest pet channels carry no brand
Every one of the 50 has at least 1,950,000 subscribers. These are the six biggest, and none carries a brand.
| Channel | Subscribers | Videos we hold | Videos with a brand's code or link |
|---|---|---|---|
| pets swag | 18,100,000 | 83 | 0 |
| The Pet Collective | 9,410,000 | 44 | 0 |
| mreviatar | 8,870,000 | 72 | 0 |
| Brad Nolan | 8,340,000 | 263 | 0 |
| Hammy and Olivia | 6,890,000 | 38 | 0 |
| Jay Prehistoric Pets | 6,230,000 | 32 | 0 |
We hold 2,778 videos from the 35 channels that carry no brand.
In 33 of the 35, not one description says sponsored or gives a code.
The famous ones that do carry a brand
| Channel | Subscribers | Videos with a brand's code or link | Brands in them |
|---|---|---|---|
| Brian Barczyk | 5,740,000 | 22 | Raycon, AG1, ShipStation, AnimalCon |
| Jacob Feder | 2,440,000 | 15 | Smalls, Finn, Magic Mind, Olight |
| George Mavrakis | 1,980,000 | 11 | Fritz Aquatics, Top Shelf Aquatics, HelloFresh |
| American Standard Dog Training | 2,620,000 | 5 | American Standard Trainers Academy, Kinetic Performance Dog Food |
| Tucker Budzyn | 5,970,000 | 4 | Tucker's Gold, Butcherbox, Vessi |
| My Mountain Husky | 2,870,000 | 3 | The Farmer's Dog, Fuzzy |
| Jackson Galaxy | 2,610,000 | 3 | Whisker, Eventbrite |
| Serena Stadler | 2,010,000 | 2 | Pet Honesty |
| Zak George's Dog Training Revolution | 3,720,000 | 1 | BarkBox |
| Cesar Millan | 3,640,000 | 1 | Halo Collar |
| Taylor Nicole Dean | 2,290,000 | 1 | TikisGeckos |
Brian Barczyk, a reptile channel, has Raycon earbuds in 10 of his 22.
On a famous channel, a pet brand can sit beside earbuds, meal kits and web hosts.
Famous is the wrong first filter
“Creators whose followers are your kind of buyer: people who would really want your product and can afford it.”
his answer to brands, September 2026
“How many times brands have come back to sponsor a creator again.”
his answer to brands, September 2026
The pet channels brands book most are smaller.
Doberman Planet has 297,000 subscribers and Go Groomer 290,000, and brands keep coming back to both.
How we would use the famous list
- Check what a channel already carries before you pitch it. 35 of these 46 carry nothing.
- Read the brands it does carry. A pet brand beside earbuds is one read among many.
- Start with channels pet brands already rebook. Our influencers page ranks them.
- Save a famous channel for a launch, and keep smaller ones for the year, like the long runs on our pet brand ambassador programs page.
For smaller channels in one corner, see our reptile brands page and our aquarium influencers page.